Unlock Conversations That Actually Go Somewhere
The 3-step formula top performers use to connect, not just communicate.
You've built a respected career. But in rooms that matter, connection still feels elusive.
This isn’t about charisma tricks. It’s about a deeper form of presence — and it starts here.
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Turn quick chats into real connection — even with strangers
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Stop overthinking what to say and start feeling confident in the moment
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Build trust faster in client calls, interviews, dates, and events
You’re not bad at conversation — you’re just missing the formula that makes you memorable.
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If you’ve ever walked away from a conversation thinking:
“Why didn’t that go deeper?”
“Why don’t people remember me?”
“I nailed the pitch — so why didn’t they follow up?”
This training is for you.
Inside Conversation Formula, you’ll learn:
✅ The “likability trigger” that instantly changes how people respond to you
✅ A simple mental switch that makes others feel seen — and drawn to you
âś… The #1 mistake high-achievers make that repels people without realizing it
✅ A 3-phase system you can use in any conversation — from small talk to client calls
You’ll walk away with a proven framework used by SEALs, intelligence officers, and technical professionals to command attention — without trying to be someone you’re not.
Here's what we know for sure in 2025
Bottom line
The right conversation formula is the #1 unfair advantage for building relationships, advancing your career, and creating meaningful connections in 2025.
And the best part...
You don't need perfect confidence.
You don't need to be naturally charismatic.
And you don't need to memorize scripts.
These principles are used in our $5,000+ coaching programs — and now you can get them for just $17.
In just 60 minutes, you’ll learn the system we teach leaders, engineers, and executives to stand out in rooms that matter. Here’s what’s inside:
- Why high performers don’t need clever openers — just a calibrated first impression
- The 3-step formula that turns any stranger into an engaged conversational partner
- How to instantly establish likability with your words within the first 5 seconds
- The #1 mistake people make when trying to connect (hint: they're focusing on themselves)
- How to align what you're saying with what you're emotionally communicating to naturally inspire deeper connection
- Simple question patterns that work in any situation - from work meetings to cocktail parties
- How to use the "Focus Flip" technique to take pressure off yourself and make others feel special
- Why being genuinely curious is the ultimate social superpower (we'll share scientific reasons)
Meet your coaches!
AJ Harbinger & Johnny Dzubak
We've used conversation formulas to coach thousands of professionals, from Fortune 500 executives to everyday people who just wanted to feel more confident socially. Our podcast has been downloaded over 50 million times, and we've been featured in major media outlets.
But we never planned to teach a conversation formula training in 2025.
But as more and more people struggle with superficial connections and meaningful relationships become rarer...
there's never been a better time to stand out by mastering authentic conversation.
Plus, good news: this works even if you consider yourself an introvert.
Got a question?
High performers, thoughtful introverts, and analytical minds who want conversations that build trust, spark connection, and get remembered — without having to fake extroversion.
15 minutes from now, you’ll know exactly what’s been holding your conversations back — and how to fix it.
